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Name: Cheyenne Adler 

Location: Brooklyn, NYC

Age: 25

 

Tell us a little about yourself…

I’m a curly-haired Capricorn on a mission to make the most out of every day I’m given! I dream of moving to Bali or Tulum (give me all the tropical sanctuary vibes) and love ending the day with a bit of cannabis and a cocktail. 

Can you describe your skin type? 

I have combination skin that tends to react to seasonal and hormonal changes so I do like to switch up my products based on what my skin needs!

What are your skin goals?

I’m all about the glow, baby! My definition of skin goals is clear, hydrated, glowing skin.

What do you look for when creating a skincare routine? 

I’m super low maintenance so I really love it when my routine is streamlined and every step or product is targeted to meeting my skin’s needs! I’ve been making the move to all clean products this year and I’m really excited about that! 

First thoughts when trying the Bodycare Regimen

BEFORE

The first thing I noticed after using Goldfaden MD for a week was how soft and smooth my skin felt. I typically forget about exfoliation in my routine, but after using the Goldfaden MD Doctor’s Scrub, I don’t think I’ll ever stop exfoliating regularly. There’s a noticeable difference in the way my skin feels after cleansing with the Pure Start and mixing that with a bit of the Doctor’s Scrub. My face feels clean and physically lighter (bye bye dead skin!). 

2nd week… We’re seeing magic happen! I’ve always been pretty insecure about my dark circles and any small discoloration that comes from blemishes in the past so I am so excited to see how well the Wake Up Call and Bright Eyes have worked with my skin. After applying the two products at night, I wake up not only feeling refreshed but looking like I got a full night’s beauty sleep. My eyes are less dark and puffy and the discoloration on my skin has definitely brightened up. It makes me so happy to have products that really do the work! 

AFTER

3rd week… It’s like night and day from when I began this skincare routine! My skin texture is smooth and hydrated with my pores tighter than they’ve ever been! Hallelujah! What I love most about the results of the Bodycare Regimen is that I can see AND feel a difference in my skin. My skin tone has evened out and is brighter than ever. I’m feeling more confident with the appearance of my under eyes and I’m so excited that I’ve found clean products that really work. 

Is clean beauty something that you feel passionate about?

Definitely. I think you can really tell a difference in how your skin feels and responds to clean products. In these past few years (my post-college years lol), I’ve started caring more about what it means to be “healthy” and have good overall “wellness” and ultimately, it all comes down to caring about what you’re putting into AND onto your body. Your skin is the largest organ in your body so we’ve got to give it only the best of the best and when it comes to skincare, that’s clean beauty. 

What else do you feel passionate about?

I’m extremely passionate about mental wellness and destigmatizing the occurrence of mental illness in black women. As a recovering work-a-holic who lives with daily anxiety and depression, I know what it feels like to not understand what’s happening in your brain and wish more than anything that there was someone who looked like you to hold your hand and say everything is going to be OK. I’d really like to be that person for other people. 

How do you stay focused and motivated throughout the day?

I try to schedule my day in productivity blocks so that I know when I need to focus on certain things, but also have time to decompress and let my mind rest between switching projects. As someone who mentally switches between multiple projects and type of work daily, I’ve learned rest is crucial to staying motivated without burnout. 

What are some of your favorite foods that keep your skin healthy?

I love avocados in all contexts: guacamole, smoothies, salads – if it has avo in it, i love it. 

What’s on your WFH playlist?

Currently, I have ‘WAP’ by Cardi B and Meg Thee Stallion on repeat! 

Fill in the blank:     Living life without a plan     is underrated.

 

The skin is our largest organ measuring roughly 22 square feet. We treat our facial skin daily, which is roughly only 5% of our total skin. Facial skin is much thinner and so much more delicate than the skin on the body.  Body skin, which is bombarded with an onslaught of daily environmental aggressors requires, and deserves, a different set of products to achieve proper overall skin health and prevent signs of premature aging. 

 

Face your BODY with our NEW! High-performance two-piece Body Collection. It is all about skin fitness. Keeping your skin healthy and fit is paramount to our brand philosophy and that includes the skin on your body. The skin is our largest organ, so treat the body you’re in with GOLDFADEN MD’s BODYCARE COLLECTION.

This supercharged duo was developed to exfoliate, polish, refine and treat to keep skin looking vibrant and healthy while helping to prevent signs of premature aging. 

“Body care has become an afterthought as many of us rush through it with endless options of no-name products and time-consuming in-office procedures, or completely neglect it altogether,” says Lisa Goldfaden, co-founder of Goldfaden MD. “My father, Dr. Gary Goldfaden, has been treating patients, full-body, for decades. As we continue to be at the forefront of product innovation, we felt it was crucial to create an easy to use body collection.”

Harnessing the brand’s proprietary “body complex,” This duo of high-performance products was designed to target key concerns, such as sagging skin, uneven texture and tone, cellulite, sun damage, dehydration, dull lifeless skin, scaly skin and loss of elasticity. These products will help to firm, smooth, hydrate and revitalize skin from the neck down. After all, Goldfaden MD is a “firm believer” that skincare means caring for ALL your skin—not just the skin on your face.

Introducing BODYCARE by Goldfaden MD 

Doctor’s Body  ScrubDermabrasion

The body version of our cult classic and award-winning Doctor’s Scrub.

Polish away dead surface skin and infuse hydration, vitamins, and nutrients back into your body to reveal smoother, radiant, healthier-looking skin. This multi-active scrub features micro-fine exfoliating crystals, skin-softening Bamboo Extract, skin-brightening Fruit Enzymes, soothing Probiotic-fermented Extract, and antioxidant-rich Red Algae.

Firm Believer Body Contouring Serum

Get Lifted with Dr. Goldfaden’s FIRM BELIEVER Body Contouring Serum.

This concentrated skin tightening body serum is formulated to sculpt, smooth, renew dull skin, and help firm trouble areas on the body. Supercharged with elasticity-enhancing radish root extract, softening marula oil, hyaluronic acid and circulation-boosting coffee & gotu kola extracts, it will sculpt, smooth, and tone your skin in one easy swipe.

Meet Sylwia Wiesenberg. An inner and outer health & beauty guru who is embarking on a mission to create skincare for your most overlooked body part: your butt. Sylwia was born in Poland, and has traveled and lived all over the world. She’s pursued many adventures and careers, and eventually landed in New York City. Sylwia’s fascination with butts came from her early days as a gymnast and an athlete. She experienced and saw the strength, power, and beauty of the booty. Sylwia knows the butt to be an incredible muscle, and has seen first hand that it can also be a motivator and an extension of personality and sensuality, which she thinks is pretty awesome. She believes every butt has its own individuality and uniqueness and should be celebrated, helping each and every body feel confident in their own skin.

Sylwia is also the founder of DOPE Naturally (a wellness product brand) and Tonique Fitness (a fitness brand).

What lead you to start BAWDY?

It was my passion for, and really my obsession with, butts and my overall love for the uniqueness in beauty and strength of a human body, that lead to the creation of BAWDY. That, and the fact that the beauty industry offered absolutely nothing for butt beauty other than offering anti- cellulite and anti-stretch marks creams that create insecurities in women, shaming them for apparently being imperfect. I believe beauty is about having fun and is is about celebrating individuality in a fun and unapologetic way. That is why I decided to launch BAWDY.

If you could explain BAWDY

BAWDY is unapologetic, individual, unique and always a leading edge clean beauty brand.

BAWDY is a way of being free, expressing yourself and your sexuality, loving your body and loving yourself. It provides the opportunity to be sensual, and give you g the opportunity to touch and feel yourself.

BAWDY also stands for responsibility, delivering the highest quality ingredients that are safe for you and Mother Earth. Later this year I will begin introducing advances in sustainability in both new product releases and packaging.

Do you strive to inspire others through BAWDY?

Of course, it is my goal! I want others to be unapologetically themselves. What matters in life is honesty, realness and raw, authentic beauty and BAWDY stands behind it. Beauty is supposed to make you feel good and smile because you do it for yourself not to please others.

What is your favorite part of working in the beauty industry? What is your least favorite?

There are so many favorite parts! I would say creating and developing. I view it like creating art. You engage with a certain medium and start creating the piece. I could create new products daily. One of my most favorite parts of this creation is working with ingredients. I love to cook, and to forage for ingredients daily at local farmers markets; always searching for the next unique find. It is the same with formulating new products.

I love when an idea pops into my head and then I search for the ingredients to make it possible. It is good platform to apply your creativity and see far can you go to fill the gap.

One thing that I dislike is old school beauty. it is something that drives me to work even harder; to change some of the narrow-minded, old established parts of the industry.

What is the best piece of advice that anyone has ever given you?

Create and never be afraid of your dreams and failures … there is absolutely nothing to lose in trying new things, and failure is a huge part of success.

What is your goal through BAWDY?

Provide more than just clean beauty, be a responsible brand that always delivers a fun experience to the customer – a brand that is already changing the beauty industry by allowing people to take care of other parts of their bodies. I now see other independent brands introducing butt beauty, but in a cautious way, almost afraid to discuss their own products – that it is taboo just to talk! I want to talk about it!

Eventually, I would like to use my success in BAWDY to seed others and help them to achieve their dreams.

What is your favorite indulgence?

Ice cream and lingerie

When it comes to your beauty routine, what is one item you can not live without?

Movement! My daily two hour session of TONIQUE, and of course my CBD butt balm…and to complete the look, a great red lipstick

Beyond BAWDY, are there any mantras or rituals that help ground you when things get overwhelming?

Tonique method ( my daily very long meditation! )

 

How do you like to wind down and make sure you’re taking care of yourself?

Stop looking at my phone – Tonique, surf and horseback riding…and sex; but not all at the same time hahah